How to pitch a TV Show – advice from the pros

Non-scripted television remains a marketplace in flux, churning with new premises and formats that seem to emerge every week. Our panel of company and network execs help you to stay ahead of that relentless curve, sharing candid insights about their current approaches to program acquisition and development. What sorts of stories get buyers excited? And how can you refine your projects to play to today’s—and more importantly, tomorrow’s—programming trends?

Susanne Daniels
President, Programming, MTV

Charlie Ebersol
The Profit, NFL Characters Unite; CEO, The Company

Lauren Gellert
Braxton Family Values, Marriage Boot Camp Reality Stars; Executive Vice President, Development & Original Programming, WE tv

Bruce Robertson
#RichKids of Beverly Hills, The Chase; EVP, Creative Strategy for ITV Studios America

Hayma ‘Screech’ Washington
The Amazing Race, Hurricane Hunters
The Producers Guild of America protects and promotes the interests of all members of the producing team in film, television and new media.

The PGA has over 6,500 members who work together to protect and improve their careers, the industry and community by facilitating members health benefits, encouraging enforcement of workplace labor laws, the creation of fair and impartial standards for the awarding of producing credits, as well as other education and advocacy efforts.

The Producing Team consists of all those whose interdependency and support of each other are necessary for the creation of motion pictures and television programs.

Executive Producers
Co-Executive Producers
Supervising Producers
Senior Producers
Line Producers
Associate Producers
Segment Producers
Field Producers
Story Producers
Production Managers
Visual Effects Producers, Supervisors, & Coordinators
Post-Production Supervisors & Managers
Production & Post-Production Coordinators


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